The Theoretician and the Experimenter - Eugenics and Francis Galton Essay

The Theoretician and the Experimenter - Eugenics and Francis Galton - Essay Example He tried to apply this concept in understanding heredity and in the future prospect of manipulating it to gain social goals. And the basic premise of his theory was that the environment of a human being had no influence on his character or intelligence (Cowan, 516). Marks has described Eugenics as an attempt to interpret, â€Å"cultural history in fundamental biological terms† (650). Galton’s thought is further explained by Marks by introducing Galton’s belief that â€Å"cultural ‘progress’ was driven principally by the birth rate of geniuses regardless of any other social processes† (650). Between 1910 and 1930, Eugenics had dominated all research works and beliefs in the field of genetics and biology but after this period, the entire concept was questioned and almost discarded (Marks, 650). Galton had conceptualized Eugenics as the science of cultivating â€Å"better men and women,† on the similar lines of cultivating â€Å"better plants and animals† (Farrall, 111). Farrall has observed that for Galton, Eugenics was â€Å"the basis of a scientific religion, which could lead to the Utopian situation where problems such as alcoholism, criminality, disease and poverty had disappeared† (111). Galton thought that once he could find out the exact ways in which intelligence and behavioural characteristics transmitted from parents to children, such social engineering will be made possible. The motivation for Galton to develop Eugenics was a belief that â€Å"statistics would solve the problem of heredity and that heredity, once understood, could be used to resolve the political and social contexts that plague the race of men† (Cowan, 510). Thus Galton wanted to create a â€Å"perfect Eugenic state† (Cowan, 510). The first question that he started with, was, â€Å"can extraordinary intellectual gifts be inherited?† (Cowan, 510). He started his work by â€Å"counting the number of men listed in a biographical dictionary who were relatives of someone else on the list† and then based on this, he published the book, â€Å"Hereditary Talent and Character†.  Ã‚  

Social psychology Essay Example for Free

Social psychology Essay Thesis: Stereotypes have many negative effects such as inducing a discriminative movement, having an impact on the psychological identity of a person, and leading to prejudices. I. Stereotypes may induce a discriminative movement. A. Fat persons are not hired in some companies. B. Stereotypes tend to prevent people from learning real facts about an individual. C. Generalizations can induce false accusations. II. Stereotypes may have an impact on the psychological identity of a person. A. A little boy who grows up in a minority group restrains his own achievements because of negative stereotypes about his group. B. The persons in a minority group tend to fall into an unsafe or negative behavior. C. Stereotypes can promote success in the majority of groups. D. An individual can feel lost as he or she doesn’t match the stereotype attributed to the group. III. Stereotypes lead to prejudices. A. All Arab people are considered as dangerous. B. The media provides a lot of negative images about Arab people. C. The negative images may prevent friendship. People are All the Same Soren Kierkegaard said once: â€Å"Once you label me you negate me. † Indeed, people tend to judge all the time the people that they consider different from them. Our brains are simply wired to stereotype others by some basic generalizations. People categorize the persons every day by race, gender, religion, ethnic background, and so on. However, it is when people overuse these generalizations that the danger can appear. Stereotypes have many negative effects such as inducing a discriminative movement, having an impact on the psychological identity of a person, and leading to prejudices. First, stereotypes may induce a discriminative movement. A good example is when any company wants to hire a fat person. Indeed, these companies focus only on the physique of the person who is applying for the job instead of looking at his or her real skills. The physique of the fat person acts as an obstacle to the other persons. In other words, it stops people from learning real facts about the subjected individual. People usually see the fat persons as lazy, not healthy, incompetent, or even as handicapped. This generalization allows people to believe that fat persons don’t have a legal right to be hired when in fact, they do have this right. Also, based on other negative generalizations, people may be accused for example for criminal facts without having any credible proof. As Alane Michaelson explained in his essay ‘stereotyping Consequences,’ they tend to accuse them just because of their race, their religion, or any other characteristic that make them belonging to another social group. Thus, discrimination is one of the greatest risks associated with stereotypes. Second, stereotypes may have an impact on the psychological identity of a person. When a little boy grows up in a minority group where the people are always seen as incompetent, he may start to believe on these critics and, consequently, start to restrain his own achievements unconsciously. Hearing perpetual stereotypes about a group may cause the persons belonging to this group to believe that all the stereotypes that are said out by the minority group are true. Therefore, as Julie Moore mentioned is her article ‘The Effects of Stereotyping,’ the persons in minority tend to fall into an unsafe or negative behavior. Consequently, children cannot grow up properly with all these stereotypes that surround them in their daily life. However, the impact on the identity of the individual can have an opposite effect when it comes to positives stereotypes in the majority groups. In this case, instead of limiting their achievements, people improve their skills until they reach the generalized fact. In this manner, these people will feel that they are â€Å"true† participants in the group as they fit to the stereotype. In contrast, some people may also feel not appropriate to the group that they belong as they don’t belong to the stereotype attributed tothe gr oup. Thus, generalizations made about a group can have an important impact on the identity of the persons belonging to this group. Third, stereotypes lead to prejudices. In her article ‘The Effect of Stereotyping,’ Julie Moore explains an example that is related more or less to the main idea of the first paragraph: when a white female person doesn’t approach an Arab person who is next her as she believes that all Arab persons are dangerous. Thus, the female judges before meeting or speaking with the man. Obviously, this prejudice doesn’t come from nowhere; it is actually partly the result of the media effect that tends to throw a lot of negative images about the Arabian people. They always project images of Arab with weapons in a manner to show to the world that they are dangerous. Also, because of these negative prejudices that people usually make, building relationship with new friends can often be a big obstacle. If the white woman knew that the Arab man was in fact a rich famous surgeon in America, she would directly establish a conversation with him. Thus, prejudices can often lead to surprised result. Yet another example related to prejudices is Brent Staples’ experiences. Through his essay ‘Night Walker,’ the black man explains how people, especially girls, are afraid of him when he walks behind them in a dark and empty street because of his skin color and the way he dresses. Consequently, while stereotypes appear as a natural fact and help people to understand certain groups as a whole, they don’t include and allow individual differences. By creating stereotypes, people promote more discrimination, prejudices, and a significant impact on the individual’s identity. Therefore, to prevent all these negative effect of stereotypes, people should take into consideration that even if every individual belongs to a certain group, it doesn’t mean that a person is like all the other members of the group. People should dare to approach the persons that are different than them by letting go the negative images and learning about each other as special individuals. Finally, creating relationship with people that are totally different would be like a benefit that may lead to a rich and interesting life. Works cited Aronson, Joshua, â€Å"The Impact of Stereotypes. † BU Today. Science Tech. 28 Mar. 2008. Web. 13 Apr. 2013. Michaelson, Alane, â€Å"Stereotyping Consequences. † eHow. Culture Society. 13 Jun. 2010. Web. 13 Apr. 2013. Moore, Julie, â€Å"The Effect of Stereotyping. † Mental health. Yahoo. 4 May 2007. Web. 13 Apr. 2013. Staples, Brent. â€Å"Night Walker. † The Short Prose Reader. Ed. Gilbert H. Muller and Harvey S. Wiener. 13th ed. New York: McGraw-Hill 2013. 220-23. Print.

Male Dominance in The Yellow Wallpaper :: Yellow Wallpaper essays

Male Dominance in The Yellow Wallpaper      Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚   The story of The Yellow Wallpaper reflects the period where men dominated women.   The real meaning of this story is written hidden behind it.   The author had used a writing style that is taking objects portraying men, women, and society.      Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚   The story first starts off a couple have moved to a house. A so- called haunted house, her wife describes it.   The wife, who is a patient of her husband, has moved here to cure her sickness.   She does not admit that she has a problem.   Everyday she keeps looking at the tore yellow wallpaper. She finds it really interesting observing it.   She likes writing personally.   And so she writes about the yellow wallpaper.   Everyday she would find something new to write about.      Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚   The wallpaper really represents the society.   Those bars, which she sees in front of the wallpaper, represent freedom.   It is the boundary that woman wants to break open of.   Women image behind the bars, tries to escaped from the control of men will eventually be twisted up.   The lights that shined through the window present the dominant of men.   The wife observes that patterns of the parts where lights shine right at it is the non-active parts.   It symbolizes women are more settle when men are watching over them.   Under their pressure, they don't dare to rebel against them.   Her wife sees images moving around on the dark side.   That brings up a big contradicting point comparing this to our present society.   Back then, woman does not have much freedom.   They are under man's hands.   Secretly they tired to struggle through this strangle. But they failed after all.      Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚   My favorite passage of this story is on page 163.  Ã‚   The detailed description that the wife describes really draws much attention to me.   It talks about some details that the wife finds looking at the wallpaper.   And one interesting point, that she sees John and Jennie put their eyes on the wallpaper too.   That she was surprise John and Jennie may see there is something going on about the wallpaper.   But I don't know if that is what the wife is determines or have a guess that's what they are doing also. Last sentence of the passage: "But I Know she was studying that pattern, and I am determined that nobody shall find it out but myself!"   She was very into examining the wallpaper, she is full of confidant that she shall be the one finding out what's behind the wallpaper.   It is quite freaky to hear that from her.   Because she is a patient, and now here she is

Growth Strategies in Soft Drinks

Growth Strategies in Soft Drinks A management report from Business Insights The battle for ‘share of throat’ Positioning of new soft drinks launches aimed at children 29% 36% In spite of growing competition in the soft drinks market, many companies, ranging from multinationals to niche specialists, continue to see volume growth well in excess of the market average. Much of their success can be attributed to progressive attitudes to their competitive environment and by exploiting new production, packaging and distribution technologies, they are able to meet consumers' needs more accurately and immediately than ever before. With leading players such as The Coca-Cola Company driving the battle Child as purchaser Parent as purchaser Planned purchase Impulse purchase for share of throat, soft drinks manufacturers of all sizes need to equip themselves with a wide variety of innovative strategic tools if they are to 4% 32% remain competitive. Business Insights’ report, the Growth Strategies in Soft Drinks highlights emerging opportunities in the industry, and examines the ways that companies can best exploit them. From the emerging markets of Asia-Pacific, Eastern Europe and South America, to fast-growth niches in the developed world, this latest study is the definitive guide to innovation, main players, market sizes and growth prospects. â€Å"New manufacturing and marketing techniques are blurring traditional borders between soft drinks categories. With competition becoming increasingly fierce and share of throat thinking coming to the fore, targeting specific consumer needs and consumption occasions is going to become more and more important. The implications for the soft drinks industry could be considerable, particularly for smaller players. Marketing Director European soft drinks manufacturer Structure and scope Share of throat and market drivers: an in-depth investigation of product positioning, distribution, marketing and NPD strategies that are being employed in the pursuit of share of throat. New Age beverages Energy and sports drinks HIGH GROWTH Category growth versus rate of innov ation in the global soft drinks market Key market data: the report contains a data table for each category, listing the 10 fastest-growing country categories around the world. This Dairy drinks s supplemented in the final chapter with market data by category for 7 of the most important country markets in global soft drinks. Bottled water Carbonates Juices LOW GROWTH CONSOLIDATED Squashes & cordials Powdered soft drinks FRAGMENTED Innovation and technology: analysis of over 350 new product launches in the global market, examining their marketing mix and specific consumer appeal, indicating the direction in which soft drinks NPD is likely to develop over the next five years. â€Å"With high volume growth rates and a low level of consolidation, New Age beverages is arguably the most attractive soft drinks category for new ntrants. † Future outlook and survey: a wide-ranging survey of industry executives in Western Europe and North America, focusing on issues of consumer targetin g, fast-growth distribution channels and packaging formats and assessing their projected impact on the future development of the industry. Growth Strategies in Soft Drinks Business Insights Shifting industry dynamics Key bases of the success of energy and sports drinks in the global soft drinks market Performance enhancement Growth Strategies in Soft Drinks provides invaluable insight into the dynamics of the global soft drinks market. It looks at the increase in inter-category competition and the battle for share of throat, as well as trends in new product development and emerging market activity. With a global outlook, it provides you with the information you need to increase profitability, no matter the size of your company. Isotonic drink Sports drinks Lucozade Sport †¢ What are the main ‘share of throat' strategies being used by the leading multinationals? Energy drinks Tonic & functional dairy drinks Yakult Health needs Red Bull Recreation Lipovitan How do these strategies impact on smaller companies? †¢ What are the current and future trends in soft drinks new product development? †¢ Where do the key opportunities lie: in healthy or in indulgent â€Å"Much of the success of energy and sports drinks can be attributed to the ability of a relatively small number of brands to satisfy a relatively large number of specific consumer demands. † positionings? †¢ How large is the child ren's market for soft drinks? What is the potential of the elderly market? Growth Strategies in Soft Drinks Business Insights What are the fastest-growing niche soft drinks markets in the developed world? †¢ Where are the key growth opportunities in emerging markets? Key benefits Forecast development in soft drinks innovation in North America 100% Line extensions based on existing technologies With the competitive environment in the global soft drinks industry becoming increasingly intense, no company can afford to ignore emerging growth potential. Growth Strategies in Soft Drinks enables you to identify a wide range of opportunities in a variety of countries, categories, channels and formats. Composition of NPD (% new products) 80% 60% Line extensions based on new technologies †¢ Understand how the leading players are shaping the competitive environment and how their activities impact on your business. 40% 20% †¢ Learn how NPD trends are evolving and the channels, packaging Completely new products formats and positionings that are likely to be most successful over 0% 1998 2003 the next five years. †¢ Identify fast-growth areas for your products from 46 country markets in 5 continents. North American manufacturers will focus on using new technologies to add extensions to existing lines rather than create new brands. † †¢ Quantify emerging categories, such as energy and sports drinks and New Age beverages and their potential impact in the vital North American and Western European soft drinks markets. Growth Strategies in Soft Drinks Business Insights †¢ Use the findings of the Business Insights survey to understand how the industry predicts th e soft drinks market will develop over the coming five years. Who can benefit from the report? Forecast development in specific consumer group targeting in soft drinks innovation in Europe Not important now but important in 5 years Important now and important in 5 years Children Young adults Families Growth Strategies in Soft Drinks has been designed to provide soft drinks manufacturers and distributors of all sizes with the information they need to thrive in a hostile competitive environment. Company type Soft Drinks Multinationals Strategic Planners Marketing Managers Product Managers v v v v v v v v v v Soft Drinks Niche Specialists v v v v v v v v v v v v Retailers, Wholesalers and Distributors v v v v v v In 5 years Pensioners Not important now and not important in 5 years Now Important now but not important in 5 years Job title Market Research Managers Managing Directors Distribution Managers NPD Managers Export Managers Brand Managers Sales Managers â€Å"In Europe, creating single-serve products aimed at members of specific age groups is likely to become a key marketing issue in the next five years, whereas multi-serves aimed at families will decline in importance. Growth Strategies in Soft Drinks Business Insights Research methodology Business Insights is a series of management reports designed to help you make informed, timely business decisions. Written and compiled by independent experts, the reports evaluate interviews with key industry executives and quantify the issues that will be of 14 12 10 8 6 4 2 0 -2 -4 -6 1993-94 1994-95 1995-96 1996-97 Bottled Water Carbonates Squashes & cordials 997-98 New age beverages Juices Energy & sports drinks Year-on-year category growth dif ferential over soft drinks market average (% volume) % category growth differential over market average greatest strategic sig- nificance in the industry's future. †¢ We conducted a qualitative industry opinion survey of over 500 executives in soft drinks companies across the globe to ascertain their current and future strategies and obtain their opinions and projections on the future of the market. The report provides inter-category and international comparison of growth rates and degrees of consolidation to identify key market entry opportunities. â€Å"Of the traditional categories, only bottled water is outperforming the soft drinks market average growth, having benefited both from the boom in flavoured water sales and the evolution of new bulk and impulse packaging formats. † †¢ It provides analysis of over 350 soft drinks launches on the basis of their competitive positioning and consumer appeal indicating underlying current trends and forecasting future devel opments. Growth Strategies in Soft Drinks Business Insights †¢ The report evaluates the markets for bottled water, carbonates, dairy drinks, energy and sports drinks, juices, New Age beverages, powered soft drinks and squashes and cordials. Table of Contents (abridged) CHAPTER 1 EXECUTIVE SUMMARY Introduction Share of throat Innovations in soft drinks Emerging markets Company profiles – global giants and niche players Survey results and forecasts Market dynamics CHAPTER 2 SHARE OF THROAT Introduction The causes of the expansion of the competitive space The impact of the decrease in volume growth How to gain from the share of throat concept Retail strategies Gaining increased shelf-space Installing more and better equipment in the marketplace Expanding availability into new outlets and channels Consumer strategies Expand consumer base and create a larger body of repeat purchasers Encouraging existing customers to increase their levels of consumption Conclusions CHAPTER 3 INNOVATIONS IN SOFT DRINKS Introduction Product Launch Opportunities The relationship between rate of innovation and growth The relationship between consolidation, innovation and growth Trends in NPD in Soft Drinks Introduction Innovation by category and by geography Innovation by category and by occasion Innovation by category and by target demographic group Innovation by category and by ingredients Conclusions CHAPTER 4 EMERGING MARKETS Introduction Fast Growth Opportunities in the Developing World Indonesia Philippines China New Zealand Hungary Brazil Pakistan CHAPTER 6 SURVEY RESULTS AND FORECASTS Introduction The relationship between product upgrading and true innovation The future of product positioning The future of targeting specific consumer groups The future of soft drinks packaging Summary of key findings CHAPTER 7 MARKET DYNAMICS Introduction Global Soft Drinks Market Data Overview Soft Drinks Market Data Overview: France Germany Italy Japan Spain UK US Portugal Vietnam Poland Emerging Opportunities in the Developed World New Age beverages Energy and sports drinks Bottled water Emerging markets data appendix CHAPTER 5 COMPANY STRATEGIES – GLOBAL GIANTS AND NICHE PLAYERS Introduction The Coca-Cola Company: Coca-Cola Product history Positioning SWOT Analysis Procter & Gamble: Sunny Delight Product history Positioning SWOT Analysis Red Bull GmbH: Red Bull Product history Positioning SWOT Analysis Yakult Honsha: Yakult Product history Positioning SWOT Analysis Conclusions About Business Insights Business Insights appreciate the importance of accurate, up-to-date incisive market and company analysis and our aim therefore is to provide a single, off-the-shelf, objective source of data, analysis and market insight. 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Laboratory Method

Laboratory method Lesson 42: Different Methods of Plant Propagation Reference: Effective Technology and Home Economics II By: Luz Villanueva Rojo Julia Garcia Cruz Dr. Cristina Villanueva I. Preparatory method Motivation Let the students guess the picture. Jot down their guesses on the board. Reveal the picture. 1. Have you tried planting a seed? 2. Have you tried propagating a plant using different kind of method? Orientation to the Work/Activity Read this  Respiratory ActivityMarcotting is another way of plant propagation where in the stems are included to take roots while still attached to the mother plant. Presentation of the Materials 1. Young plant 2. Knife 3. Moistened soil 4. Plastic 5. Coconut husk 6. String 7. Pot Procedure 1. Remove a ring of the bark below the node 3-5 cm long. 2. Scrape the cambium layer but not too deep into the wood to prevent healing before root formation takes place. 3. After the callus formation has taken place, wrap the surface with moist soil and coconut husk. . Cover securely with plastic and tie both ends using string, water the marcot regularly to prevent the drying and hardening of the soil. 5. When enough roots grow cut off the marcot just below the ball of soil that holds the root. 6. After cutting the marcot place into a pot big enough to provide sufficient room for the roots. 7. Place in a cool and shady place. 8. Precautionary Measures 1. Be careful in using the knife. 2. Make su re that your hands are covered with plastic when touching the soil. . Wash hands after the activity. II. Supervise Work Period or Laboratory Visit each group and observe if proper handling of tools is applied and steps are being followed correctly. III. Culminating Activities †¢Each group will have their representative to report the result of their experiment. †¢How is marcotting different from seed propagation? †¢What have you conclude after the experiment? †¢Do the process at home and produce a new plant.